It’s been over ten years since Hills(2004) outlined for us
the three competing components which define cult TV, and I believe it is fair
to say that the definition of cult TV today is something like trying to lasso a
worm. It is difficult, and only getting more so.
Back in the mid 2000’s Hills was using a “three part model
of text/ inter-text/ audience” to broadly define cult TV based on these
characteristics. Though it would seem that with new media and television given
ten years to mature, according to Hills definitions, almost anything could be
considered cult TV today.
Hills after Grisprud, explains that true fandom is directly
related to the term ‘cult’. Hills then draws from this the differences between
such cult fans as opposed to soap fans, and thus their contribution to the rise
of the genre of ‘cult television’, the term cult bringing a whole new intensity
to the term ‘fan’.
The intense difference between cult fandom and regular
fandom might have been more clearly distinguished ten years ago than it is today,
and the line which separates the ‘cults’ from the rest is becoming increasingly
blurred with advancing technology. Ease of access for everyday people to create
their own blogs, Facebook pages, and websites means that cult fans are having
an even bigger impact on defining cult TV than Hills could have summarised ten years
prior.
Buffy the Vampire
Slayer, as said by Wilcox(2005), is “a part of a long cultural stream” (pg.2).
She links it to previous pieces of popular fiction and makes a note to mention
that given the history of literature “even great work is not always immediately
appreciated”(pg.2).
Wilcox writes that “science fiction or fantasy television is
more likely to be described as Cult TV than Quality TV. And the term cult is
typically pejorative, with the suggestion that admirers of such series are few
and fannish” (pg.175). Nearly 20 years down the track since the first episode
of Buffy aired, there is enough
scholarly writings, as well as dedicated fan texts online that help to reassess
these generalisations about Cult TV. The rise of blogging and social medias has
allowed the seemingly ‘few and fannish’ to unite and question Cult TV vs.
Quality TV.
New media makes it so easy to create fan-based communities
for all types of television today. The definitions that Hills outlines are
quickly becoming dated. Cult or Quality? Is there really a difference between
the two anymore?
References
Hills, M. (2004). Defining Cult TV; Texts, Inter-texts, and
Fan Audiences, The Television Studies
Reader, in R.C. Allen and A. Hill. London and New York: Routledge.
Wilcox, R. (2005). Why
Buffy Matters. London and New York: I.
B. Tauris & Co Ltd.
This is a great post Dulcie. With your permission, I will keep it to use as an in-class discussion point next year. I agree that the definitions in Hills are no longer particularly valid - largely because of the vast changes in the broadcast landscape (cable, satellite, streaming, netflix, social media, etc.) You are one of the only students this year who picked up on the potential issues with the age of Hills work. Great.
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